Executive Bio

As President and COO of RESERVEC, Mike brings significant experience in reservations technology, internet marketing and business development. As a 30-year veteran of the travel industry, Mike is passionate about helping businesses formulate and implement successful strategies to brand their business online.

Along with the company's CEO, Mike co-founded SMC Software in 2009 to offer a suite of enterprise solutions that would include real-time reservations, loyalty, monthly, mobile and revenue management for the $25 billion parking industry in North America.

Prior to SMC, Mike served twenty years as President/COO of Payless Car Rental, Payless Car Sales and Payless Parking. Mike led an international team in building relationships with recognized vendors and strategic partners to maximize revenues. Mike spearheaded and implemented Payless' first Central Reservations System (CRS) in 1984, and then lead the creation of a web-centric system that was instrumental in developing the company's go-to-market strategy and early revenue partnerships with many airlines, Global Distribution Systems, Orbitz, Travelocity, and Expedia. Mike managed and developed from the ground up several 24/7 call centers and reservation systems processing an excess of 1.5 million transactions annually. In 2003, Mike deployed the first web-based Central Reservations System in the parking industry.